Landing pages with digital outreach (e-broadcasts) is the way to get attention and convert casual browsers to active visitors.

Fact: print marketing is far more powerful than e-marketing. So if you are planning on using e-marketing alone, don’t; balance it with print. Click below to access a comprehensive series of gift planning tools and marketing materials.

Financial, Estate and Charitable Planning. These All Go Hand-in-Hand.

But brace yourself. Most financial advisors do not understand how planned gifts work. That is, the people counseling your prospects on how to manage their assets do not understand planned giving.

This is not a criticism. Just a fact. Become a resource to them.

Share this with your board. It’s a compelling case. And here’s a philosophical argument that makes the case better. Both by Viken Mikaelian.

All the smarts you need “in a box”: Developed by two former Ivy Leaguers, UVA Law Professor of Philanthropy, and a fundraiser (and attorney) who has raised millions.