Day: February 23, 2025

Red sign that spells out engage — for a planned giving seminar
Stewardship and Relationships
Viken Mikaelian

How to Draw an Audience to Your Planned Giving Seminar

Most planned giving seminars fail to attract an audience because donors don’t prioritize giving in their daily lives. Instead of focusing solely on charitable gifts, nonprofits should offer educational estate planning presentations that provide real value. Our turnkey estate and legacy planning seminar engages donors by addressing their financial well-being while seamlessly introducing planned giving. No dull lectures, no snoozefests—just engaging, high-value content that keeps donors interested and fosters long-term relationships.

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