Confidential Questionnaire

Planned Giving Readiness Questionnaire

Section 1

Your Experience in the Nonprofit Sector


Whether you’re just getting started or bring decades of fundraising wisdom, your experience shapes how your organization approaches planned giving. We’d love to understand your path—and how it informs the work you do today.

Section 2

Your Interest in Planned Giving


Let’s get down to business—and see where you are on your planned giving journey.

Section 3

Budget and Comittment


Only about 1% of nonprofits actively pursue planned gifts. The fact that you're here says a lot.

Section 4

Challenges and Priorities


You might be surprised by how often your challenges mirror those of your peers.

Section 5

Life Income Gifts and Your Program


Nationally, fewer than 1% of nonprofits offer life income gifts. This section helps us understand your current scope.

Section 6

Endowment and Consulting


An endowment provides long-term stability, donor confidence, and a foundation for future growth.

[If helpful, we offer a free endowment calculator you can embed on your website—just let us know if you'd like access.]

Section 7

Marketing and Outreach


We offer more than just planned giving websites and direct mail—this section helps us understand your broader outreach efforts.

Section 8

Planned Giving Marketing and Current Efforts


If you're working with another vendor, we’ll ensure a smooth and seamless transition—no disruption to your donors or staff.

Section 9

Storytelling and Legacy Society


Donor stories don’t just inspire—they influence. We often refer to storytelling as storyselling because the right narrative can lead to second-time gifts and deepen legacy commitments.

Section 10

Last Questions


We’re looking forward to learning more—and exploring how we can support your success.