Planned Giving Blog

Message from Viken Mikaelian
A Letter from Viken Mikaelian

When things do not go your way, remember that every challenge—every adversity—contains within it the seeds of opportunity and growth,” writes Roy T. Bennett in The Light in the Heart.
To say that the last year-plus has presented challenges for the philanthropy world is the very definition of an understatement.

Discouraging Donors
Top Ten Mistakes that Discourage Donors

At the risk of sounding mean, I have to admit I get a good laugh whenever one of my wife’s magazines runs a “celebrity style do’s and don’ts” feature. Have you seen some of the fashion faux pas in these things? I can’t believe people pay for these outfits.

vintage photo three women on steps
Acknowledging Donor Mortality

For years, these individuals have been in the background dressed up at your galas. They have introduced you and your staff to their peers and professional colleagues and have assisted at the registration tables for your events. They highlight articles in newspapers or trade journals relevant to your sector and share them with your communications and development staff. They may even go out of their way to send you marketing materials from other organizations that solicit their hard-earned dollars.

Calm ocean with stepping stones
The Pandemic & Philanthropy

Valuable resource: Summary of Robert Sharpe’s white paper The Pandemic & Philanthropy: What Have We Learned and Where Do We Go from Here? Based on input from charitable organizations across the country and professional advisors for nonprofits and philanthropists.

Keep the Romance Alive Postcard
Keep the Romance Alive

How does your organization retain its donors? Do you stay in touch frequently, letting them know what’s happening in your quest to make the world a better place. Do you show them how their support is changing lives? Do you keep the bond you initially created with them strong? Do you send thank-you cards or postcards “just because?”

retro illustration young woman saying nobody loves me
You Had Me at Bequest

The relationship between fundraisers and potential donors is like dating. And, just like the dating world, in fundraising, there are duds, and there are keepers. Which kind of fundraiser are you?

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