Annual Giving vs. Planned Giving By: Viken Mikaelian Annual Gifts | Major Gifts | Planned Giving Marketing Annual giving tends to focus on immediate needs. Planned giving is more focused on long-term growth. Although we need both, focusing on long-term growth creates stability. March 30, 2019 1 Comment Read more
Donor Events. Fun for Business? By: Viken Mikaelian Annual Gifts | Giving | Major Gifts | Marketing Planned Giving | Relationships April 6, 2018 Read more
