Well-Managed Oil and Gas Interests Can Fuel Non-Profit Endowments

Non-Profit Endowments

Your donor gave you an in-kind gift that you thought had nominal value, but when it was appraised, it was worth a lot more? This kind of pleasant surprise is not uncommon for charities that accept in-kind gifts of oil and gas interests. Non-profit endowments benefit when they accept more than just cash gifts.

Mission Positioning During Tough Times

Mission-Positioning

Figuring out your mission positioning can be tough during down markets and time of economic uncertainty. Cutting marketing activity right now is risky, contrary to what you might think. You’ll save on the short term, but lose in the long-term.

Staying Productive Working From Home

Staying Productive

If you once performed like an expert gymnast nailing every routine, you might have found that you’ve become a bit wobbly since you started working at home. Sure, there have been advantages—less time commuting, fewer office interruptions. But it can also be hard staying productive. Here’s how to score a perfect 10, every time.

Donor Testimonials: What Can You Learn From Yelp?

Yelp-what-can-we-learn-from-them

Burgers and marketing: Years ago, you would have hopped in the car and searched for a restaurant with a full parking lot and plenty of local license plates. Now you start surfing the internet using Yelp and TripAdvisor. So what? Did you know that your donors are doing the same thing… going online, looking for donor testimonials?

Stop Multitasking… it Reduces Your Productivity!

stop multitasking

So you think you’re good at multitasking? You can talk on the phone, write an email and schedule a dentist appointment online all at once, can you? Scientific studies show that’s not true. It’s time to stop multitasking, before you destroy your productivity!

How to Bore Your Constituency

How to Bore Your Constituency

Creating marketing content yourself is an excuse of not doing your job. You can easily upset donors, board members and lose opportunities.

How to Be Massively Productive

How to Be Massively Productive

What is the single biggest excuse people use to not do things they say they want to do? Wait for it… (No pun intended.) “I don’t have time.” We’re about to blow that excuse away.