Category: Stewardship and Relationships

15 Conversation Starters With Your Donors
Stewardship and Relationships
Patrick O'Donnell

15 Donor Conversation Starters

Even the most socially adept among us need a little help to get the conversation started. That’s why we’ve developed these 15 donor conversation starters along with the “why” behind each one. Use them the next time you meet with a donor or prospect. They’ll help break the ice, establish trust, and get you started on the path to building a meaningful, mutually beneficial relationship. 

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Trust is The Most Important Element of Fundraising
Stewardship and Relationships
Viken Mikaelian

Trust is The Most Important Element of Fundraising

Achieving trust doesn’t happen overnight. Yet it is the most important element of fundraising for your nonprofit organization. Building trust takes time, persistence, consistency, and dedication. It also takes audience awareness of your “brand.” And creating that awareness means consistent marketing — an investment far too many nonprofits are afraid to make.

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Donor Stories Motivate Others to Give
Stewardship and Relationships
Viken Mikaelian

Donor Stories Motivate and Inspire Others to Give

Donor stories are among the most effective ways to reach and engage with your audience. That’s why it’s important to have a system in place to pursue, record and share donor stories. Use the tips in this article to help you effectively utilize donor stories for fundraising at your non-profit.

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Gifts for Legacy Society Members
Stewardship and Relationships
Viken Mikaelian

Gifts for Donors or Legacy Society Members

Personally, I don’t want another paperweight, it just makes my trashcan heavier. But if someone brought me the best baklava money can buy, that would go in my belly quickly — and be greatly appreciated. So what are some of the best gifts your nonprofit can send to legacy society members and other key donors? Here are some ideas.

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Postcards From the Edge of Agita
Stewardship and Relationships
Viken Mikaelian

Postcards From the Edge of Fundraising Agita

How do you thank your alumni donors? We give them gifts. Every year. These can range from the mundane (a printed calendar) to the ridiculous (a bobble-head doll), to the more expensive-and-mundane (an engraved glass mug or paperweight.) Here’s how to end the agita and understand how to best steward and recognize your alumni givers.

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Finding Your Best Planned Giving Prospects
Stewardship and Relationships
Viken Mikaelian

Finding Your Best Planned Giving Prospects

Whether you’re kicking off a fledgling planned giving program or you’re comfortably positioned with a legacy society, it doesn’t take a data scientist to help you find your best prospects. It DOES, however, start with your donor data. This blog explains why data is essential.

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Whining is Good for Donor Retention
Stewardship and Relationships
Jeb Banner

Did You Know – Whining is Good for Donor Retention?

Did anyone ever tell you, “Quit your whining?” Complaining is practically second nature for most of us, and some people have been known to raise it to an art form. The thing is, no one likes a whiner, right? Well, think again. In this article, you’ll learn why letting your donors complain can actually be GOOD for your donor retention efforts!

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How Collaboration builds a better team
Stewardship and Relationships
Viken Mikaelian

How Collaboration Builds a Better Fundraising Team

Collaboration draws upon the unique skillsets of individuals to achieve a common goal among a group. But for specialization to work, teaming up (aka, collaboration) with others who have complementary skills is critical. And I am happy to see that’s becoming the norm in philanthropy. Putting processes in place to increase collaboration at your non-profit will help you build a stronger fundraising team.

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That’s No Way to Treat a Donor
Stewardship and Relationships
Viken Mikaelian

That’s No Way to Treat a Donor

Like dating, you have an ongoing relationship with your donors, and there is a right way and a wrong way to treat a donor— to keep them happy; to show you truly appreciate them; to “keep the romance alive.” Here’s how to treat your donors the right way to make sure they keep giving again and again!

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The Best Prospects Are Still Loyal Donors
Stewardship and Relationships
Viken Mikaelian

The Best Prospects Are Still Loyal Donors

Loyal donors are more likely to make a planned giving. Nurture your loyal donors who give once or twice, and they will give lifetime. In order to nurture your loyal donors, you need to thank them, recognize them, and steward them the right way!

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