Category: Uncategorized

My 404 Page
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Viken Mikaelian

I Just Found My 404 Page!

Have you stumbled upon my 404 page? How does it look? Is it funny? Is it serious? Is it blank? Learn more about my – and YOUR – 404 page in this article!

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Fundraising vs. Friendraising
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Viken Mikaelian

Fundraising vs. Friendraising

In philanthropy, rather than getting donors to raise cash, it is smarter to raise cash to get long-term donors. Sounds like a tongue-twister, but it’s not.

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Given Lemonade? Just Add Sugar.
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Viken Mikaelian

Given Lemonade? Just Add Sugar.

I recall one afternoon when the entire staff from the development office was running around like chickens with their heads cut off, screaming at everyone because a donor’s name was misspelled on the roster. Did the donor care?

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The Donor will Never Know. Why Attend His Funeral?
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Viken Mikaelian

The Donor will Never Know. Why Attend His Funeral?

“I really don’t want to go to that funeral. You think the family will notice if I’m not there? I mean, we’re sending them a thank-you note for her donation, and I already sent a sympathy card …”

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SECURE Act Q&A
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Viken Mikaelian

SECURE Act Q&A

Do you feel overwhelmed by all of the regulations affecting the planned giving industry? What compounds the situation is how others respond to new legislation such as the SECURE Act. What do they offer you? Subject matter genius attorneys who are super brilliant with tax laws.

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Do For-Profits Raise Planned Gifts?
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Viken Mikaelian

Do For-Profits Raise Planned Gifts?

Do for profits copy nonprofits? Often. Does the nonprofit sector copy the for-profit sector? Not often enough. Read on how being challenged can help our sector.

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All You Need is Love
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Viken Mikaelian

All You Need is Love

Extreme achievers (musicians, actors, artists, entrepreneurs, athletes …) have a dark side we don’t often hear about, and sometimes don’t want to hear about. John Lennon was one of them.

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The Planned Giving Newslet™
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Viken Mikaelian

The Planned Giving Newslet™

Unlike the traditional planned giving newsletter that is challenging to implement, the Newslet addresses your need to deliver your message in an affordable and expeditious manner.

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