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The Planned Giving Bible™

The Definitive Desktop Reference Guide
for Professional Gift Planners

Publisher: Viken Mikaelian, PlannedGiving.Com


James Hohn, EA, MBA, FCEP
Meredith Sossman, Esq., CFRE
Camilyn Leone, JD, CFRE

Patrick O’Donnell
Brian Sagrestano, JD, CFRE
Brad Caswell

Stuart Sullivan
Scott Janney, PhD

Order now and receive it by April 15th.

Note: This is the 1st Edition. Everyone buying this edition between March 25th and April 30th will receive the 2nd Edition free of charge around January 15th, 2021.

The Planned Giving Bible is the ultimate planned giving desktop reference tool. It covers all of the relevant information you’ll ever need as a professional gift planner.

From simple gifts like bequests to more complicated gifts that pay income or protect assets, it covers them all, in detail. You’ll learn the ins and outs of charitable gift annuities, charitable remainder trusts, pooled income funds, donor advised funds, and more.

But best of all, each gift plan is described in simple, plain English. No industry speak. No convoluted language that only an estate attorney can understand.

It is not designed to make you a tax attorney. But it surely covers just enough to almost be in that league!

You’ll be able to reserve your copy soon. It would be a sin to miss out on this guide.


$195.00 introductory offer, normally $250.00.

$295.00 investment will also subscribe you to Giving Tomorrow.

Quantity discounts available.


2020 Planned Giving Pocket Guide (includes a mini Gift Comparison Chart)
This is not another ways-of-giving brochure — it's a "why's of giving" that helps you better understand the upside and downside of different giving options for both you and your prospects. 
Over 4,000 satisfied fundraisers have purchased this booklet.

How It’s Organized

This book covers:

  1. The Simple Planned Gifts
  2. Gifts That Provide Income
  3. Gifts That Protect Assets

We don’t want to give out all of our secrets yet, but each chapter includes a typical donor profile, benefits to the nonprofit as well as benefits to the donor.

Of course, included is our popular gift-comparison chart, some very clever infographics, and a bonus chapter on how to market planned gifts. A marketing chapter goes without saying, as we are a planned giving marketing firm at heart.


  • 8.5 x 11 inches
  • Wire-bound so it lays flat on your desk
  • Printed in 4-colors
  • About 350 pages
  • Attractively designed
  • Written in simple plain English

ISBN-13: 978-1-942925-02-6