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Unequivocal Guide To Marketing Planned Gifts

unequivocal guide to marketing planned gifts book

We wrote the book on planned giving marketing.

Now you can own it.

Due October 30, 2019.

The Unequivocal Guide To Marketing Planned Gifts is the preeminent handbook for effectively marketing your nonprofit’s planned giving programs. It’s a step-by-step manual to getting your message out, turning prospects into donors, and building your endowment. And it’s written in our signature, easy-to-understand style.

No industry speak. No academic gibberish that would put a cat on speed to sleep. Just simple, plain English — with a touch of humor, of course — that details what works, what doesn’t, and what will make your planned giving program grow and thrive.

Full of ideas, examples and industry “secrets.”

Learn our approach to marketing — including trade secrets — straight from the horse’s mouth. All of the street-smart marketing methods detailed in this booklet have been carefully researched. They’re results-driven and experience-based. No Einstein-level formulas here — we keep it simple, so you can focus on what you do best: raise friends and raise funds.

The best part? The majority of these methods will cost you nothing to implement.

Don’t be left behind while other nonprofits thrive — order your copy of The Unequivocal Guide To Planned Giving Marketing soon. Due October 30th.

[Not to be confused with The Planned Giving Bible, coming out January 1, 2020.]